Don’t use WIX or any other website builder for that matter, to build your business website. WIX is the most successful of the website builder platforms but it has significant drawbacks for the successful entrepreneur.
Don’t use WIX, here is why…
Creating a website is one of the most critical steps when starting a new business. It’s often the first impression clients have of your company. While website builders like WIX offer a quick and easy way to get online, they may not be the best choice for your new business website. Here are ten compelling reasons not to use WIX to build your business website.
1. Limited Customisation
WIX offers pre-made templates that can restrict your creativity. While these templates are easy to use, they often limit how much you can customise your site. If you’re looking to stand out, you might find WIX’s options somewhat limiting.
2. Performance Issues
Websites built on WIX can suffer from slower loading times due to the platform’s heavy use of JavaScript. Slow-loading sites can frustrate users and negatively impact your search engine rankings.
3. Expensive Upgrades
While WIX offers free plans, they come with significant limitations. To get a professional-looking site, you’ll likely need to upgrade to a premium plan, which can become quite expensive over time.
4. SEO Limitations
Search Engine Optimisation (SEO) is crucial for driving organic traffic to your website. While WIX has made strides in improving its SEO capabilities, it still lags behind other platforms like WordPress or Shopify.
5. E-commerce Limitations
If you’re planning to sell products or services online, WIX’s e-commerce features can be somewhat basic. More robust platforms like WooCommerce or Shopify offer far more in terms of customisation and functionality.
6. Poor Mobile Optimisation
Although WIX claims to offer mobile optimisation, the reality can be hit or miss. Your site may not render correctly on all mobile devices, leading to a poor user experience.
7. Limited Scalability
As your business grows, your website will need to scale with it. WIX’s limitations can make it challenging to add new features or expand your site, potentially stunting your business’s growth.
8. Proprietary Platform
WIX is a closed platform, meaning you don’t have full control over your website. If you decide to move to another platform, migrating your site can be a complicated and time-consuming process.
9. Limited Support
While WIX offers customer support, it’s often not as comprehensive as you might need, especially if you encounter more complex issues.
10. Lack of Advanced Features
For more advanced web functionalities, WIX often falls short. Whether it’s integrating specific APIs or custom coding, you’ll find yourself limited by what WIX allows you to do.
Explore Better Alternatives with Ræcan
If you’re convinced that WIX might not be the best option for building your business website, you may want to consider other platforms or even professional help. Raecan offers a variety of courses designed to help you build your own business website:
- Intensive Course: A full-time, deep-dive into building and optimising your website. 10 days hardcore with lots of homework! If you can dedicate the time this is a high intensity route to success.
- Full-Time Course: Ideal for those who want a slower guide to building their website.
- Getting-Started Course: Perfect for business owners starting a business alongside their existing career (call it a side hustle if you like but it’s a business!)
These courses are designed to give you the skills and confidence you need to create a professional, effective website that will grow with your business.
Conclusion
Your business website is too important to leave to chance. While WIX offers an easy entry point, the limitations can quickly outweigh the benefits. By considering other platforms or investing in a course from Raecan, you can ensure your website meets all your business needs and sets you up for long-term success.
Ready to start building your perfect business website? Learn more about Ræcan’s courses and get started today!
