Filter our marketing & lead generation blog by category
B2B (Business to Business) & B2C (Business to Consumer) direct marketing ideas and examples. From Market Research, market segmentation to niche markets uses these ideas in your marketing mix.
Introduction
Follow us on Social Media? Here is the home of our longer form content. Normally we link to content directly.
Want to get updates directly to your inbox? Use the subscribe button next to the subject. (We aim to produce new content monthly so one e-mail per month!)
TL:DR a summary each month
Websites
Long ago websites were pretty much a make and leave. Not any more, if your business has a website you should be keeping it upto date and beware of some of the latest developments you could be using.
From long boring stuff to quick and easy tips there is something here for everyone.
Website updates
SEO
In the hogwhatsthat university of making things look more complected than they should be they wont tell you some of the basic stuff you could be doing to help improve your website SEO. No smoke and mirrors, just practical tips and suggestions.
Explainiamus
(or use your e-mail address)
Social Media
What is going on? Compare platforms and channels so you can get your business in front of the right audience. Without the hype and glitter we look at practical features and benefits of social media platforms for your business.
Hey Boomer
Stamp Addressed Envelope of youth
E-mail Marketing
Soooo last year? No e-mail marketing does not have to be SPAM and unopened campaigns. Learn how your business can maximise this still trusted channel.
No stamp doesn't mean no effort!
Getting Started
Our top tips for getting the most potential for your pence. A combination of short projects and checklists
Exciting Isn't it!
No budget!
Skint doesn’t mean no creativity. Check out our low cost, budget busting suggestions.
Creativity On A Budget Insert E-mail
Getting Ready for Growth
How to go from one person band to corporate giant in baby steps
Gearing Up without the gear
(or the cost)
Webinars (Eventbrite)
Keep an eye out for our webinars. Some are free to attend some are paid. Something for your business to help grow.
Some thing to keep the kids away from the fire
Courses
Learn sales & marketing skills that you will be able to use and understand to grow your business.